We are redefining digital advertising. For Good.

We are self-driven builders working as one team 

Work with us

We’re headquartered in Zurich, Switzerland, with our team growing fast in Europe and beyond.

We’re committed to delivering on our mission: to solve the inefficiency and opaqueness of the digital advertising value chain and to keep quality journalism accessible in a way that’s sustainable for people, brands and publishers.

One team dedicated to make a difference

We’re all in the same team – our in-house team, our partners and our clients. Together we create sustainable solutions for the long-term.

Always fair and respectful

Diversity of opinions and backgrounds creates the best solutions. We’re committed to nurturing our high-trust culture where we all learn from each other.

Dig deeper and do it right

To get it right we strive to understand the root cause and find the best solution guided by data. If there’s room to improve, we will, until we achieve the results we’re aiming for.

Executive team

Our leadership is committed to openness, fairness, and relentless dedication to fast-paced, continuous development. They share a strong vision, growth mindset and extensive experience in leading roles in media and marketing.

Tom Spiegel

Co-founder, CEO

Rui de Freitas

Co-founder, COO

Chris Morgan

Co-founder, CRO

Yannick Koechlin

Co-founder, CTO

Work with us to redefine digital advertising

For brands

Unparalleled results through C Wire contextual targeting

Launch a campaign with us

For publishers

Better monetisation of your audiences across browsers and devices

Join the C Wire platform