Advertiser Resources

Technical specifications

Sponsored Post

Material

Title

45 characters limit (spaces included)

Text

100 characters limit (spaces included)

CTA

15 characters limit (spaces included)

Image

Max. 800 x 450 Pixel (Ratio 16:9)

JPG/PNG

Logo and Text can be placed in the image

Story Ad

Material

Logo

Min. 64 x 64 pixel; Max. 1MB; JPG/PNG/PSD

Advertiser

Max. 40 characters limit (spaces included)

CTA

15 characters limit (spaces included)

Story cards

Min. 1080 x 1920 Pixel (Ratio: 9;16)

Video
MP4, MOV or GIF
No weight limit
Highest quality available

Image
JPG or PNG
Please leave roughly 14% (250 pixels) of the top and bottom of the the image free from text, logos or other key creative elements to avoid covering them with the profile icon or call to action.

Tracking

OptionalClick tracking, Event Tracking (IMG Pixel)

Available events: Impressions, Engagements, Views, 100% Views, Clicks

Sponsored Video

Material

Title

80 characters limit (spaces included)

Text

200 characters limit (spaces included)

CTA

15 characters limit (spaces included)

Video

Ratio: 16:9 or  1:1 / MP4, MOV, WebM

No weight limit

Highest quality available

No duration limit

Subtitles (optional):  WebVTT File

Tracking

Optional: Click tracking, Event Tracking (IMG Pixel)

Available  events: Impressions, Views, 25% Views, 50% Views, 75% Views, 100% Views, Clicks

Sponsored Branded Player

Material

Background Image

1920x1080 Pixel, static image, Full HD

Video

Ratio: 16:9 / MP4, MOV, WebM

No weight limit

Highest quality available

No duration limit

Subtitles (optional):  WebVTT File

Tracking

Optional: Click tracking, Event Tracking (IMG Pixel)

Available  events: Impressions, Views, 25% Views, 50% Views, 75% Views, 100% Views, Clicks

Showcase Ad

Material

Title

45 characters limit (spaces included)

CTA

15 characters limit (spaces included)

Video

Ratio: 16:9 / MP4, MOV, WebM

No weight limit

Highest quality available

No duration limit

Subtitles (optional):  WebVTT File

Tracking

Optional: Click tracking, Event Tracking (IMG Pixel)

Showcase Ad

Material

Headline

80 characters limit (spaces included)

Text

200 characters limit (spaces included)

Brand Name

20 characters limit (spaces included)

Cover image

1:1 in jpg, webp or png

Icon (Logo)

Min. 64x64px in jpg, webp or png

Links to podcast

Landing pages for each desired platform. (e.g. Spotify, Google Podcast, Apple Podcasts and a link to the client’s landing page)

Audio

Audio  weight

No weight limit, Highest quality available

Audio  duration

No duration limit

Audio format

mp3

Cover image

1:1 in jpg, webp or png

Icon (Logo)

Min. 64x64px in jpg, webp or png

Highly recommended

Subtitles

WebVTT file